When a marketing agency joins forces with a brewery, boom, you get Paola. A brand-new cola, brewed in Liège, with the ambition to conquer Belgian hearts (and fridges). Born from the collaboration between Brasserie {C} and Braconnier, Paola is more than just a drink: it’s a bold, bubbly tribute to Belgium.

Crafted with local ingredients and a generous dose of imagination, Paola feels like a slice of Belgian culture liquefied and bottled, complete with flavour, humour, and a hint of surrealism. Its name is a nod to royalty, its tone is tongue-in-cheek, and its mission is clear: offer an authentic, colourful alternative to global soda giants.

Visually, we imagined the Belgian flag of the future. The label is vibrant and eclectic, filled with symbols of modern Belgium, while the handwritten logo sticks out like a sticker on a school notebook: fun, playful, and proudly rebellious.

Paola Cola doesn’t just quench thirst. It tells a story. One of identity, heritage, and a bit of irreverence. Long live the cola of the Belgians.